oneteam said...
I think it's not about having a wide array of places to surf but having a quality break to compete on.
If surfing vic is being truthful, have the SUP surfing at the same location as the shortboard location would be (problem solved)
All the other event should be on another weekend as the surfing is more problematic than the racing.
As mister wells has said good surfer can surf anything, well that may be true ,but what !!!! You have to nominate a sub standard wave.
I don't think so!!!!
If you want to encourage participation and draw people to the sport .
Have another think, as part of draw to compete is being able to surf a reasonable wave with only a few out.
Surfing bells with 4 or 6 people in the water was the reason I started competing as a shortboard many years ago and that continued for
15 year.
So having the chance to surf uncrowded quality wave is definitely a draw card to competive surfing.
One Team I agree with every point you make because your looking at it from a view of growing and progressing SUP Surfing.
My background is provision of infrastructure for global events, e.g. Olympics, Comm Games Rugby World Cup etc etc.
So I look at the commercial reality of what it takes for an event to be a success and profitable.
There is rightly a commercial reality that drives Surf Vic.
Surf Vic is a small business with competing interests and income streams.
Success, survival and growth is based on income from memberships, sponsorships and government funding.
Sponsorships come with implied external direction and interests to create profit from the capitol invested and government funding comes with KPIs and expected levels of exposure within the commercial sector it serves and bottom line results.
Surf Vic has several commercial constrictions that effect every discussion it makes.
In real terms Surfing Vic is the Jewel in the crown of Surfing in Australia and for its size and market sector it punches above its weight by a long way.
The cash cow for Surf Vic is Short boarding it draws the most memberships, sponsorship, event revenue profit and it holds one of the Melbourne Major Events so like any other successful business it needs to keep this VIP client extremely happy.
SUP Surfing like long boarding in many ways unintentionally upsets the VIP client as it:
Forces change in a market that loves stability.
Has kook surfers that break every rule in the book craps in the back yard of the VIP Client.
Wants to compete for surf breaks and resources that until now have been the sole resource of the VIP Client.
The build it and SUP will come model will definitely work maybe too well but at what commercial cost to Surf Vic?
In short the SUP Surf model has some commercial challenges that Surf Vic has to overcome and it has to be very commercially astute in the way it implements change.
In strictly commercial terms remember they are a business, Surf Vic would have to see SUP surfing in short is a high risk, high investment, potentially low revenue return with commercial and political backlash in the VIP sector.
SUP Racing:
The key factor is SUP racing does not conflict with the VIP Client and or compete for existing resources.
SUP Racing is a potential cash cow with significant increase in revenue from sponsorship, government funding and is a new revenue stream and will gain exposure from potentially high profile events.
Where would you put your money???????????????????
The future of SUP Surfing:
If you are truly passionate and want SUP Surfing to progress then you need to take it outside the current commercial constraints and it has to become self funding and run and directed by a group of individuals that have balls and are prepared to do whatever it takes to make it a success.
I would rather see 10 guys compete at a fantastic break and put on an impressive show than 40 guys grovelling around in 1ft slop.
I believe SUP Vic did a pretty good job in this regard in 2013 / 4 however it lacked the resilience required to push to the line.
Now where exactly did I put my medication.