Hi Guys,
Some of you might have already heard about this windsurfing project that I've been working on in Europe for the past few weeks, but anyhow... tonight was the official launch of the website which you can check out at:
followthewinds.com/The tagline for our project is
"education by entertainment for youth and kids".
The concept behind the project is to introduce to the public (mainly youth/children) the amazing value of the Windsurfing Lifestyle. Top Formula Windsurfing riders Steve Allen, Arnon Dagan, Jesper Vesterstr?m, Ross Williams, Dennis Littel and Wojtek Brzozowski will go into the World Media to talk about the educational and inspiring side of their lives. Through our website and also our media activity this project aims to show the value of sport, intercultural learning and understanding as well as the cool and colorful lifestyles of the riders; lifestyles full of funny stories, beaches, sun, water, wind, traveling and meeting new and amazing people.
We believe a sport such as windsurfing can teach people about the meaning of international friendships, tolerance to other cultures, positive thinking and enthusiasm as well as about courage, hard work and the determination to chase your dreams. Through the next International Events, Formula Windsurfing is going to encourage youth and kids to look more closely at this sport and learn from this untypical and positive type of living.
The website was the first step, now begins our media campaign starting in Europe (and eventually the world). The project was created by myself and Kasia Morton.
Hope you guys like it, and feel free to post some comments on the site or get in contact with either of us in regards to it.
Cheers!
. 
