Bugger

He always was one for doing things differently.

As a business decision though, is it the correct one? His main market is the northern hemisphere, right?

When do most other brands release their new kit?

Always thought it a bit strange that we get the next years kit 3/4's of the way through this year.

As most of the people want their new kit at the beginning of the season could be a comercial bomb for them, only time will tell

New?

NEW?

N-E-W?

NYuuuuUUUUUUUUUUU?


Gotta look this one up in my picture dictionary...





Like, who cares, bro?


You got the extra cash, shoot me some!! Good for your karma, dude!

Wet Willy said...

New?

NEW?

N-E-W?

NYuuuuUUUUUUUUUUU?


Gotta look this one up in my picture dictionary...





Like, who cares, bro?


You got the extra cash, shoot me some!! Good for your karma, dude!

I got me some NEW 2008, latest model,high tech, sticky tape.....

DavMen said...



To say his turning his back on OZ his a little harsh I feel.

Yes. After all, he did say he was going to "refresh the colors probably next january."
What more could you want?

Richiefish said...

technology is moving ahead so fast that you might as well throw away any sail more than 4 months old !!! Gotta get a new sail because last year they didnt know how the wind works ??? whoops, rampant cynacisim....sorry.

It's a bit of a business problem when you build such durable sails as Ezzys. So how do you get your customers to spend more money with you? Improve the design (or at least change it ) frequently.

pweedas said...

DavMen said...



To say his turning his back on OZ his a little harsh I feel.

Yes. After all, he did say he was going to "refresh the colors probably next january."
What more could you want?

For those who buy new gear every year this is indeed important. I mean how else would others know your on the latest.
Why change your design every year anyway if its good. Joe average can't tell the difference anyhows. maybe the elite sailors can, the rest is just marketing hype that contribute to the spiraling costs. Claimed Quantem leaps year after year and people swallow this!

BTW this is the same path Exocet has taken, that is to keep its design current for two or more seasons, for all but their race boards.

so where are the 2009's?
still arriving 2008?

Well really this is not so bad ...........

I HAVE ALWAYS believed changing all your kit at the begining of the season is dodgey..... just for the fact at the start of the season you ve only SAILED A FEW STORMIES but havent really dialed your new gear in. In my case,,, up da road to ride pumping 8--- 12 foot spring swells and the start of the seabreezes.

Last thing you need is tissues paper and tears in the desert.

i always use the gear from the season before ..........then your dialed. No fken around.

Once summer is in full swing and your lazing kicking back its FLAT and windy .... get new ones,,,,, THAT get you motivated for the end of the season .... dial them in and your ready for winter and the next season .

qwerty said...

so where are the 2009's?
still arriving 2008?

The 2009s are already in store

king of the point said...
Well really this is not so bad ...........

Good point.


I was bored when I posted this so prolly tried to be a bit more controversial than was necessary. I agree with Davmen, it would make it a lot easier if they didn't change the designs every year.